Email Marketing
Developing personalised email campaigns to nurture leads, retain customers, and drive revenue for clients’ businesses
Strategy and Planning
Develop a comprehensive plan based on the client’s business objectives, target audience, and market position. This includes segmentation strategies to target different audience groups effectively
Campaign Creation
Write compelling content for various types of emails, including newsletters, sales promotions, event announcements, and personalized communications.
List Management
Manage opt-ins and opt-outs efficiently to ensure compliance with data protection regulations like GDPR
Delivery and Optimization
Use analytics to determine the best times to send emails to increase open and click-through rates.
Reporting and Analytics
Monitor key metrics such as open rates, click-through rates, conversion rates, and bounce rates.
Use subscriber feedback and behavior to continuously improve the email strategy.
Developing personalised email campaigns
Dorpenyo Digital can provide a full suite of services to help businesses at every step of their email marketing journey, from strategic development to detailed analytics.